A quote from the book Freakonomics: John Kenneth Galbraith on "Conventional Wisdom"

Sunday, March 15, 2009

"We Associate truth with convenience," he wrote, "with what closely accords with self-interest and personal well-being or promises best to avoid awkward effort or unwelcome dislocation of life. We also find highly acceptable what contributes the most to self-esteem." Economic and social behaviors, Galbraith continued, "are complex, and to comprehend their character is mentally tiring. Therefore we adhere, as though to a raft, to those ideas which represent our understanding."

Freakonomics

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